On this page:
What are "Account Workouts"?
Account workouts are a series of tasks that are put together to achieve a specific goal. They combine the different tools Optmyzr has in a logical order creating the right combination.
For example, if your goal is to increase conversions for an account, you can choose a workout that has been designed to achieve this. The workout will consist of a series of optimizations that will have tasks like adding converting search terms, increasing bids for converting keywords etc.
How do they work?
We have some pre-built account workouts that help you achieve a specific goal. Each pre-built workout shows the number of activities included in the workout.
Select a workout that you would like to run and click to view additional details.
Review the tasks/optimizations that are part of the workout. Click on 'Start' to begin the workout.
Clicking on 'Start' will take you to the first task/optimization. After you apply changes for this optimization, you will automatically proceed to the next task.
If you don't want to apply changes for the optimization, you can choose to skip to the next optimization by clicking on the Next Task icon in the top right corner of the page.
After completing all the tasks, you'll see a summary page for the workout. This will show the status of the task, the number of tasks completed, and the total number of changes. You can choose to run the same workout for another account or go directly to the 'All Workouts' page to run another workout.
The Account Workouts also allows the capability of creating custom workouts. Here you can choose the optimizations you would like to include in the workout, as well as the strategy each optimization should use.
You can find a detailed guide on custom workouts work here.
The History tab on the workouts page will show you the workouts that were run, which account was targeted, the number of tasks in the workout, and which user ran it. You'll also get information on the last time it was run and the number of the tasks in the workout that were completed.