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Budget Alerts

The Budget Monitor Alerts in Optmyzr can help you efficiently track and manage your monthly budgets. You can either monitor your entire budget or select specific campaign or shared budgets to include in the monitor. Following are the different types of action you can take:

Track Spending: Monitor aggregate spend against a target budget and be notified when spend reaches a specific threshold.
Pacing Notifications: Receive alerts when your spend is overpacing or underpacing.
Automatic Campaign Actions: Pause campaigns automatically when spend approaches the target budget and re-enable them at the start of a new budget cycle.

You can access the tool here and the detailed user guide here.

Optimize Budgets - Single Account

The Optimize Budgets - Single Account tool lets you optimize budgets for Google Ads and Microsoft Ads by translating them from monthly to daily budgets. This can be done to achieve a target or allocate more budget to campaigns that are driving more leads/sales.

You can access the tool here and the detailed user guide here.

Optimize Budgets - Multi Account Portfolio

This tool lets you track, monitor, and change campaign budgets across multiple accounts and platforms (Google Ads, Microsoft Ads, Facebook Ads, and Yahoo Japan Ads).

You'll first need to create a portfolio using the PPC Portfolio Manager. A portfolio can include more than one account from different platforms.

For information on how to use the PPC Portfolio Manager, read this article.

The next step is setting up Budget Groups. A budget group can contain campaigns from different accounts that are present in a single portfolio. Each budget group has one target monthly spend.

You can access the tool here and the detailed user guide here.