Dashboards

All Accounts Dashboard
Account Dashboard

Insights

Alerts Settings
PPC Account Audit (available audits described below)
Conversion Tracking (side tray)
PPC Investigator
Explore Traffic Segments
Shopping Feed Audits
Shopping Campaign Analysis
Geo Heat Map
Spend Projection
Hour Of Week Analysis
Performance Comparison
Landing Page Analysis

Negative Keyword Management

Keyword Lasso
Search Terms N-Grams
Negative Keyword Finder - Search

Analyze the Search Terms reports for non-PMax campaigns and identify queries or keywords that can be added as account-level negative thereby impacting your Performance Max campaigns as well.

Reporting

All Reporting widgets (except for demographics widgets)

Optimizations for Budgets

Optimize Budgets - Single Account
Optimize Budgets - Multi Account Portfolio

Optimizations for Shopping Campaigns

Shopping Campaign Management
Product Group Refresher Pro
Linked Google Merchant Accounts

Advanced Optimizations

Optimize Campaigns by Weather

Utility Tools

Manage Optmyzr Labels
Score Traffic Segments

Rule Engine

Retail PMax listing groups - get a performance report or choose to exclude listing groups in Retail PMax campaigns.
Account placements - get a performance report or choose to exclude placements from the account.
Campaign - get a performance report, apply labels, modify status or campaign targets.
Budgets - get a report of performance, or modify daily budget.
Countries, Cities, Regions - get a performance report, or exclude the locations from the campaign.

Enhanced Script

PMax Search Terms - Add all your Performance Max search term data into a spreadsheet. These automated reports provide enhanced visibility into search term performance, significantly surpassing previous options available for Performance Max campaigns.
Pause When Things Spend Too Much - When running the script at the account or campaign level, the cost of PMax campaigns will be considered to pause the campaigns and re-enable them. In this case, PMax campaigns will be paused and re-enabled along with other campaigns. However, the script will not check PMax campaigns for ad groups, ads, and keywords’ cost to pause them.
Reach target monthly spend - This script will be able to consider and reallocate budgets for PMax campaigns. This means that you can now have settings to manage budgets for PMax campaigns.
Report hourly stats - This script will consider performance data of PMax campaigns at the account and campaign level only. You will not see any ad groups or keyword stats for PMax campaigns in the report, as they are not available in Google Ads.
Anomaly detector - This script will be able to include the performance data of PMax campaigns when looking at the performance data of the account.

You can go to this article to learn more about PMax campaign support in Optmyzr's Enhanced Scripts.

List of Available Audits for Google Ads with Performance Max Campaigns

Assets with 'Low' Performance Labels - Checks for all the Performance Max assets with “Low” performance labels.
Campaigns with Final URL Expansion turned Off - This audit lists the Performance Max campaigns that have the “Final URL Expansion” setting turned off.
Asset Groups with No Audience Signal - Checks for the Asset Groups that do not have an audience signal added to them.
Asset Groups with Too Few Headlines - Checks for asset groups with too few headline assets, allowing you to set the maximum/minimum number of allowed headline assets.
Asset Groups with Too Few Long Headlines - Checks for asset groups with too few long headline assets, allowing you to set the maximum/minimum number of allowed long headline assets.
Asset Groups with Too Few Descriptions - Checks for asset groups with too few description assets, allowing you to set the maximum/minimum number of allowed description assets.
Asset Groups with Too Few Image Assets - Checks for asset groups with too few Image assets, allowing you to set the maximum/minimum number of allowed Image assets.
Asset Groups with Too Few Logo Assets - Checks for asset groups with too few Logo assets, allowing you to set the maximum/minimum number of allowed Logo assets.

The audit 'List: Account Ad Schedules' within Advanced Targeting also considers PMax campaigns.

You have the option to create an ad schedule for your PMax campaigns either through the Google Ads interface or by using our Hour of the Week Bid Adjustments tool. Please note that the tool will not be able to perform bid adjustments; it will only schedule your campaigns to run at specific times.

Express Optimizations

PMax Asset Groups with no Audience Signal - Add audience signals to asset groups with no audience signal in them. You can add any of the existing signals, or create your own using search segments. It's possible to select multiple search segments from the existing ones or create new ones to establish a new audience signal. Learn more.
Exclude low-performing placements for Performance Max - Account Level - Identify placements in your account that are costing you a considerable amount of money but are not bringing in any conversions. Choose to exclude them at the account level for your PMax Campaigns with one click. Learn more.