On this page:
Custom Conversion Actions
You can easily include custom conversion actions in your Optmyzr reports for Google Ads accounts to report on the specific goals that matter most to your campaigns. Some of the widgets that support this include:
Select the Widget: Begin by choosing the widget in your report where you'd like to display custom conversion data.
Access Table Columns: On the right side panel, locate the "Table Columns" selection dropdown.
Add Custom Conversions: Scroll to the bottom of the dropdown list of available columns to find the different custom conversions you've set up in your Google Ads account. You can include the following details for each custom conversion:
Actual Conversion Numbers
For example, if you're tracking "Paid Signups" as a custom conversion, you can include the following data in your report:
Paid Signup Rate
Paid Signup Value