Rule Engine for Google Ads, Amazon Ads and Microsoft Ads

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23 articles in this collection
Written by Geetanjali Tyagi, Esperanza Arriagada, Matilde Mualim and 1 other

Search Ads 360 Conversions in Rule Engine (Beta)

Using conversion data from Search Ads 360 to optimize Google Ads campaigns

Written by Geetanjali Tyagi
Updated over a week ago

How to Exclude Recent Changes in Rule Engine

Written by Matilde Mualim
Updated over a week ago

Automation in Rule Engine

Written by Matilde Mualim
Updated over a week ago

Rule Engine 101

What is the Rule Engine?

Written by Matilde Mualim
Updated over a week ago

Instant Strategies

List of all available instant strategies for the Rule Engine

Written by Matilde Mualim
Updated over a week ago

Favorite and Global Strategies

Written by Matilde Mualim
Updated over a week ago

Microsoft Ads API Restrictions

Written by Matilde Mualim
Updated over a week ago

How To: Creating Custom Strategies

Custom Strategies in Rule Engine I: Define the Settings for the Strategy

Written by Matilde Mualim
Updated over a week ago

Custom Strategies in Rule Engine II: Set Conditions for the Rule

Written by Matilde Mualim
Updated over a week ago

Custom Strategies in Rule Engine III: Create an Action

Written by Matilde Mualim
Updated over a week ago

Custom Strategies in Rule Engine IV: Preview Suggestions

Written by Matilde Mualim
Updated over a week ago

Advanced Settings in Custom Recipes

Running Strategies on Search Terms

Written by Matilde Mualim
Updated over a week ago

Connecting External Data in Rule Engine

Written by Matilde Mualim
Updated over a week ago

Custom Variables in Rule Engine

Written by Matilde Mualim
Updated over a week ago

Custom Date Ranges in Rule Engine

Written by Matilde Mualim
Updated over a week ago

Rule-Based Optimizations

Reduce Bids for Expensive Keywords

Written by Matilde Mualim
Updated over a week ago

Optimize Target CPA & ROAS

Written by Matilde Mualim
Updated over a week ago

Pause Low Quality Score Keywords

Written by Matilde Mualim
Updated over a week ago

Rule Engine for Amazon Ads

Rule Engine for Amazon Ads (Beta)

Written by Krishna Rohit
Updated over a week ago

Rule Engine for Amazon Ads - Prebuilt Strategies

Written by Matilde Mualim
Updated over a week ago

Rule Engine - FAQ

Ad Group Placements in Rule Engine - FAQ

Frequently asked questions when creating ad group placements strategies in Rule Engine.

Written by Esperanza Arriagada
Updated over a week ago

Rule Engine - FAQs

Written by Matilde Mualim
Updated over a week ago

Geo Bid Adjustments in Rule Engine - FAQ

Frequently asked questions when creating geographic bid adjustments with Rule Engine

Written by Matilde Mualim
Updated over a week ago