Rule Engine | Optmyzr Help Center

Optmyzr Help Center

All Collections

Rule Engine

Rule Engine

Build custom strategies and save time while staying in control.

By Maria and 3 others4 authors34 articles

Rule Engine - Top and Bottom Performers

Ad Management for Google Ads in the Rule Engine

Search Ads 360 Conversions in Rule Engine

Rule Engine for Facebook Ads

How to Exclude Recent Changes in Rule Engine

Automation in Rule Engine

Rule Engine 101

What is the Rule Engine?

Rule Engine for Facebook Ads - Prebuilt Strategies

Instant Strategies

Rule Engine - Budgets

Favorite and Global Strategies

Rule Engine - FAQs

Rule Engine - FAQs

Search Terms Scope in Rule Engine

Ad Group Placements in Rule Engine - FAQs

Geo Bid Adjustments in Rule Engine - FAQs

How To: Creating Custom Strategies

Custom Strategies in Rule Engine I: Define the Settings for the Strategy

Custom Strategies in Rule Engine II: Set Conditions for the Rule

Custom Strategies in Rule Engine III: Create an Action

Custom Strategies in Rule Engine IV: Preview Suggestions

Advanced Settings in Custom Strategies

Rule Engine Spreadsheet Capability

Key-Value Pairs in Rule Engine

Custom Expressions in Rule Engine

Running Strategies on Search Terms

Connecting External Data in Rule Engine

Custom Variables in Rule Engine

Custom Date Ranges in Rule Engine

Gender, Age Range & Device Bid Adjustments

Device Bid Adjustments in Rule Engine (Campaign Level)

Gender, Age Range & Device Bid Adjustments in Rule Engine (Ad Group Level)

Gender, Age Range & Device Bid Adjustments - FAQs

Rule-Based Optimizations

Reduce Bids - Expensive Keywords - User Guide

Pause Low Quality Score Keywords - User Guide

Rule Engine for Microsoft Ads

Modify Target CPA & Target ROAS in Rule Engine for Microsoft Ads

SKAGs in Rule Engine for Microsoft Ads

Microsoft Ads API Restrictions