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Rule Engine

Rule Engine

Geetanjali Tyagi avatar Esperanza Arriagada avatar Matilde Mualim avatar
27 articles in this collection
Written by Geetanjali Tyagi, Esperanza Arriagada, and Matilde Mualim

Ad Management for Google Ads in the Rule Engine

Matilde Mualim avatar
Written by Matilde Mualim
Updated this week

Search Ads 360 Conversions in Rule Engine

Using conversion data from Search Ads 360 to optimize Google Ads campaigns
Geetanjali Tyagi avatar
Written by Geetanjali Tyagi
Updated over a week ago

How to Exclude Recent Changes in Rule Engine

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Automation in Rule Engine

Matilde Mualim avatar
Written by Matilde Mualim
Updated this week
Rule Engine 101

What is the Rule Engine?

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Instant Strategies

List of all available instant strategies for the Rule Engine
Matilde Mualim avatar
Written by Matilde Mualim
Updated this week

Favorite and Global Strategies

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago
Rule Engine - FAQ

Rule Engine - FAQs

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Ad Group Placements in Rule Engine - FAQ

Frequently asked questions when creating ad group placements strategies in Rule Engine.
Esperanza Arriagada avatar
Written by Esperanza Arriagada
Updated over a week ago

Geo Bid Adjustments in Rule Engine - FAQ

Frequently asked questions when creating geographic bid adjustments with Rule Engine
Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago
How To: Creating Custom Strategies

Custom Strategies in Rule Engine I: Define the Settings for the Strategy

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Custom Strategies in Rule Engine II: Set Conditions for the Rule

Matilde Mualim avatar
Written by Matilde Mualim
Updated this week

Custom Strategies in Rule Engine III: Create an Action

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Custom Strategies in Rule Engine IV: Preview Suggestions

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago
Advanced Settings in Custom Recipes

Rule Engine Spreadsheet Capability

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Custom Expressions in Rule Engine

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Running Strategies on Search Terms

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Connecting External Data in Rule Engine

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Custom Variables in Rule Engine

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Custom Date Ranges in Rule Engine

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago
Gender, Age Range & Device Bid Adjustments

Gender, Age Range & Device Bid Adjustments

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Gender, Age Range & Device Bid Adjustments - FAQs

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago
Rule-Based Optimizations

Optimize Target CPA & Optimize Target ROAS

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Reduce Bids for Expensive Keywords

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Pause Low Quality Score Keywords

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago
Rule Engine for Microsoft Ads

SKAGs in Rule Engine for Microsoft Ads

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago

Microsoft Ads API Restrictions

Matilde Mualim avatar
Written by Matilde Mualim
Updated over a week ago