A Free Trial account gives you access to the same tools and features available on Optmyzr's Premium plan, so you can explore Optmyzr across supported advertising platforms during your trial.
There are a few trial-specific restrictions, mainly around scheduled automations. Subscribing to the Premium plan gives you full access to all of them.
What's available during the trial?
You can use the following features during your Free Trial:
All Optmyzr tools can be opened and run manually.
Scheduled reports can be created and sent.
Alerts, including KPI, anomaly, budget pacing, and shopping feed alerts, are available.
Enhanced Scripts can run normally.
Audit, URL Checker, MCC Download, and Customer List Upload can be scheduled.
You can use Optmyzr across Google, Microsoft, Amazon, Yahoo, Meta, and LinkedIn Ads, at both the account and portfolio level.
What's locked during the trial?
The following features are locked during the Free Trial. They become available when you subscribe to the Premium plan.
Scheduled automations
Most scheduled automations aren't available during a Free Trial. This includes:
Rule Engine strategies
Weather Optimization
Campaign Automator
Shopping and feed automations
Budget automations
You can still open many of these tools, configure them, and run them manually. For example, with Rule Engine, you can create a strategy and run it once, but you can't schedule it to run automatically.
Automated Budget Reallocation
Budget alerts still work. You'll be notified when an account is underpacing or overpacing, or when spend reaches a set threshold of your target budget. You can then adjust budgets manually.
However, you cannot automatically adjust or reallocate your budgets during the Free Trial. For automatic budget reallocation, you need to be on a premium plan.
Custom audience segments from competitor data [NEW]
On the Account Dashboard, the Top Competitors widget lets you create custom audience segments using competitor website URLs and link them to Performance Max, Display, and Demand Gen campaigns. This isn't available during the Free Trial.
White-labeled reports
You can create and schedule reports during the trial, but you can't white-label them. This means you can't hide the Optmyzr logo or replace it with your own branding on the report cover page. White-labeling is only available on paid subscription plans.
Smart Exclusions
Smart Exclusions isn't available during the Free Trial.
PPC Vertical Benchmarks
PPC Vertical Benchmarks tool is not available during your trial period.
It compares your Google Ads account with other accounts in your industry vertical, or with accounts across all verticals. On premium, you can:
Compare key metrics, such as Average CPC, Conversion Rate, CPA, CTR, and ROAS, against industry benchmarks.
See your account's percentile ranking for a selected KPI.
Compare how your traffic splits across keyword match types, and how your spend is distributed across bid strategies.
Benchmark your account structure.